For many years we have worked with a fair trade company, which specialises in supplying ethnic instruments. This relationship has allowed us to offer our drum circle clients the opportunity to buy mini replica drums as wonderful conference or meeting giveaways. Our feeling was why go home with a mug, pen, t-shirt or other throwaway corporate gift, when instead you could leave with a stunning hand-painted mini drum? This would be something that would always remind participants of the day they played with all their colleagues.
We’ve had, and continue to have, great success with these items, as they fit perfectly into a handbag, or the corner of a suitcase. The feedback has always been totally positive about them, and they make fantastic impromptu family gifts for the forgetful delegate returning home!
The mini drum gifts also come in much larger sizes, so that they can actually be used in drumming events themselves. This has opened the door to a hugely successful opportunity. When we have a drumming event anywhere outside the UK, we can offer amazing value, a total surprise and a lifelong reminder of the session.
The use of these drums allows us to avoid any logistical problems in getting drum to venues worldwide. For example, while driving our wonderful Remo drums to different countries is possible for mainland Europe, it can involve days of travel and high costs for fuel, accommodation and subsistence. Furthermore, our equipment would be unusable whilst in transit.
In the past, it has been possible, with smaller group sizes, for us to fly and simply check in up to forty drums. Unfortunately, this is now impossible with all the excess luggage restrictions. It also used to really frustrate passengers waiting to check in behind us! We deliberately avoid hiring drums that are local to a venue, since we have heard so many horror stories, including instruments being in terrible condition and instruments not showing up at all.
So, our worldwide clients can buy the same set of drums for the drumming session itself and for giveaways. We have all the drums sent by courier directly to the venue, wherever it is located in the world, saving substantial travel costs.
The participants use the drums within their team building activities. Then, as part of the finale section, when the energy and excitement reach their highest peaks, participants are told that they can keep their drums! The audience response is always outstanding. With beaming smiles and a look of disbelief, everyone leaves the conference room inseparable from his or her new musical acquisition. These drums will be a constant reminder of the day and the team messages layered within the drumming activity. This means that the drums continue to have value.
The costs to the client of the one-way courier and the actual purchase of the drums are actually lower than all other options. It’s a total ‘win-win’ approach, and is an important ingredient in our overseas drumming success.
Pages you may be interested in: